Robert Firpo-Cappiello

Award-winning editorial leader, content strategist & speaker | Health, tech & travel | I help organizations say what they stand for and why it matters.

PORTFOLIO

  • Synaptic Groove: a Neurologist-Led Band Educates Audiences on the Benefits of Music

    Alan Ettinger, MD, MBA, FAAN, FAES, has spent decades studying how neurological disease impacts the brain. Now he's using music to show what healing looks like—from the stage. READ

  • 5 Questions That Make or Break a Technology Marketing Campaign

    Technology companies are producing more content than ever. But research suggests a lot of it doesn’t work. READ

  • Don’t Abandon the Value Traveler: A Summer 2026 Playbook

    The data on budget travelers this summer is sobering. Here’s what tourism bureaus, hotels, and restaurants can do about it — starting now. READ

  • How Peer Mentors Can Help Patients Navigate Life with Neurologic Disease

    Peer mentors offer more than advice—they provide empathy, hope, and a shared experience that can help improve outcomes. READ

  • Walk Into the American Revolution in New York City

    New York’s Revolutionary history is less celebrated than Boston’s, less obvious than Philadelphia’s, and more interesting than either. The stories you’ll encounter on these walking tours, day trips, and museum visits are as messy, urban, and surprising as NYC itself. READ

  • Anderson Cooper Explores Grief and What Can Be Learned from Loss

    After the death of his mother, the CNN anchor launched a podcast, All There Is, that gave him a deeper understanding of grief. READ

  • How Smart Travelers Prepare for Flight Delays

    This step-by step approach — from booking through post-flight — empowers airline passengers at every stage of their trip. READ

  • Singer Renée Fleming Shares the Healing Power of Music

    The star soprano has helped spearhead a study on the positive impact that music can have on the brain. READ

  • Why it’s Important to Recognize Signs of Depression in People with Neurologic Disorders

    Depression comes in different forms and often accompanies neurologic conditions like epilepsy, stroke, and spinal cord injury. Recognizing the signs and getting help are crucial. READ